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Our Approach

The Wyoming Business Council’s approach to economic development focuses on identifying problems and breaking down barriers obstructing a more resilient economy. Collaboratively, we test, adapt, and repeat the process to develop locally crafted solutions.

Tackling Complex Issues & Building Local Capability

This is a Process, not a Project or “Plan”

This approach is a foundational shift in HOW we do economic development in Wyoming. It is action-oriented and utilizes data to identify and break down barriers to economic growth.

Problem-Focused Approach

We are focused on identifying policies or systematic limiting factors that are constraining state and local economies. This is not about short-term wins but rather sustainable opportunities to build resilience: policies, programs, and services designed to unlock long-term, systemic change.

Locally Driven

The Economic Growth Flywheel is a visualized process for community and state partners to identify challenges and test solutions. It targets specific needs and involves working with communities on their individual and unique issues.

While the Wyoming Business Council (WBC) has taken the lead on launching these efforts, this is not a WBC program or project; rather, it is about collaboration between state and local partners and building a “Team of Thousands”.

Economic Growth Flywheel

Learn how you can apply this process to your unique problems


Frequently Asked Questions

Wyoming has struggled to realize diverse, broad, and lasting growth. We have been working to diversify the economy for a number of years and want to understand why we haven’t met that goal. In order to do that, we need to understand the challenges at the local and state levels as well as the complexity of economic diversification. This methodology will help us tackle these issues and support local partners as they address their unique challenges and craft solutions.

This is a process and systems change for how we approach economic development in Wyoming. It is not just a “one and done” approach like a study or plan that may inform our direction for a set and finite amount of time. Rather, it is a permanent and long-term strategy for first identifying problems and working collaboratively to design solutions to address specific challenges. It is an iterative, cyclical process that can be applied to complex problems that do not have one simple solution. 

P2P is led by the Wyoming Business Council but is all about collaboration involving a variety of partners and stakeholders across the state. The Governor’s office, legislators, state partners and agencies, local businesses and organizations, economic/community development organizations, city and county officials, and other key groups are all integral to and involved in this work.

This process of problem solving is applicable no matter the community size or industrial sector. The test>adapt>repeat methodology can be put into practice when addressing complex problems that may have multiple factors or potential solutions.

This is an ongoing process and we will continue to iterate to identify problems and address barriers to growth. Next steps include developing in-state training opportunities to educate partners on how to implement the process to address their unique local challenges. This process is also being shared through The Wyoming Academy curriculum as part of capacity-building activities.

This is a foundational shift and is HOW we do the work of economic development going forward. There may be some growing pains but we will continue to iterate and adapt as we implement this methodology in our various programs, investments, and policies across the state and locally.

Complex vs. complicated problems

Complicated Problems

These problems may be difficult issues or challenges but there is typically a consistent process and we can generally define the expected outcome or solution.

  • For example, building a new airport isn’t an easy process; it is complicated, long, and fraught with unexpected twists and turns. However, we can map out and manage the process and in the end, we have an airport.
Complex Problems

These problems may have many possible solutions or paths forward. Much is unknown (or possibly unknowable) and variable and there may be no “right” answer or “right” process. In fact, we don’t ever really SOLVE complex problems, we can just manage them.

  • Examples: Ending world hunger; Planning an investment portfolio; Exploring the ocean floor; Diversifying an economy.

Partnership with The Harvard Growth Lab

The Wyoming Business Council and in-state partners are working with the Harvard Kennedy School’s Growth Lab to implement this methodology and address the various constraints that are inhibiting growth in the Wyoming economy.

We consider growth synonymous with prosperity.  Together with the Governor’s office and other state and local partners and stakeholders, we are focused on establishing systems that put more dollars into the pockets of the people of Wyoming by growing opportunities and opening markets; creating an environment where people, businesses, and communities can thrive.

wbc In the NEws

During the two separate meetings of the Uinta County Economic Development Commission (UCEDC) in February and March, a strategic plan for 2024 was developed with the leadership of Kiley Ingersoll, regional director for the Wyoming Business Council. The commission needed to identify specific goals and create action steps to achieve them.

Wyoming’s economic development agency is looking forward to the new year, with a focus on developing systems that will foster growth across the state.

The small hamlet of Shoshoni, Wyoming, has identified “attainable housing” as a major binding constraint and with help from the Wyoming Business Council they are working to address that challenge.

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The Rock Springs Main Street/Urban Renewal Agency (URA) is honored to announce its selection for the Wyoming Blocks Program, an innovative initiative by Wyoming Main Street/Wyoming Business Council. This transformative program aims to showcase the tangible results of the Main Street Approach by focusing efforts on a singular downtown block.

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WBC provides update and discusses business opportunities

On Dec. 5, during the Wyoming Stock Growers Association (WSGA) Winter Roundup Convention and Trade Show held in Casper, Wyoming Business Council (WBC) Chief Executive Officer Josh Dorrell discussed future business opportunities in Wyoming.

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